MBA - Fashion Managemnet

ANNOUNCEMENTS

MBA- FM

Latest News

ASBM NEW BATCH 2019 INAUGURATED
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15th Foundation Day celebration
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Convocation Address
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ASBM holds its 12th Annual Convocation
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ASBM Award for Excellence, 2018 for Prof (Dr.) Damodar Acharya
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Upcoming Events

9th National Management Symposium-HR
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Certificate Programme on Structural Equation Modeling Using AMOs
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7th International Management Conference(IMCON), January 2020
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National management conference (NAMcon 2019)
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Moorchhana – Annual Day on 7th & 8th December 2018
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Two year full time residential programme


MBA in Fashion Management is a 2-year postgraduate course, open to students of any stream. The course can be pursued after successful completion of graduation from a recognized university, with a minimum aggregate score of 50%. MBA in Fashion Management supports the student in developing multidimensional leadership and managerial skills in the fields of management, marketing, merchandising and retailing, catering to the requirements of garment export, fashion, and lifestyle and retail sectors. It also calibrates the entrepreneurship skill among the learners.

UNIQUE FEATURES

  • Global Accreditation by ACBSP, USA
  • Domain & sectoral focused specialisations
  • Option of dual or single specialisation
  • IIM model choice based credit system
  • Case based innovative teaching pedagogy
  • Finishing school for employability
  • Summer project
  • Research / Live projects
  • Course of independent study
  • Excellent hostel facility
  • Consistently excellent placement since inception

SPECIALISATION

ASBM University is the first in the country to offer dual or single specialisation both in functional and sectoral areas.

FUNCTIONAL AREAS :

  • Human Resource Management
  • Financial Management
  • Marketing Management
  • Information Technology & Analytics

SECTORAL AREAS :

  • Operations, Logistics & Supply Chain Management
  • International Business
  • BIFS Management
  • Retail Management

International Immersion Programme at Singapore :

A special Certification Programme at Management Development Institute of Singapore (MDIS) is organised for one week to give international exposure to the students. It also includes industry visit at Singapore. On completion of the programme the participating students are awarded certificate by MDIS. Interested students will have to pay extra charges for this programme.

MBA-FM COURSE STRUCTURE:

Core courses –

SEMESTER-I

  • FASHION ORIENTATION
  • BASICS OF FASHION
  • COMPUTER APPLICATIONS IN FASHION
  • BEHAVIOUR AT WORK
  • ACCOUNTING FOR FASHION MANAGERS
  • MANAGERIAL ECONOMICS
  • QT FOR MANAGERS
  • STRUCTURE & PROCESSES IN ORGANISATION

SEMESTER-II

  • FABRIC KNOWLEDGE FOR MERCHANDISERS
  • GLOBAL SOURCING IN FASHION
  • SPECIAL PRODUCT GROUPS
  • MARKETING MANAGEMENT
  • FINANCIAL MANAGEMENT
  • RESEARCH METHODS
  • OPERATIONS MANAGEMENT
  • BUSINESS ETHICS & CORPORATE SOCIAL RESPONSIBILITY

SEMESTER-III

  • FASHION BRAND MANAGEMENT
  • PATTERN MAKING
  • FASHION ENTREPRENUERSHIP
  • FASHION FORECASTING
  • FASHION MERCHANDISING
  • GARMENT CONSTRUCTION
  • APPAREL QUALITY CONTROL
  • VISUAL MERCHANDISING

SEMESTER-IV

  • FASHION EXPORT MERCHANDISING
  • LUXURY MANAGEMENT
  • CONSUMER AND INDUSTRIAL BUYING BEHAVIOUR
  • STRATEGIC MANAGEMENT
  • RETAIL MANAGEMENT
  • E-BUSINESS
  • SUPPLY CHAIN MANAGEMENT
  • INTELLECTUAL PROPERTY LAW

CURRICULUM DESIGN:

A student will undergo minimum 1020 hours of course work during the two-year programme. The courses have been classified into credits. A four-credit course has 20 classroom sessions of 90 minutes each (i.e., 30 hours) and 40 hours of off-class room work/activity for the student, while a two-credit course has 10 classroom sessions (i.e., 15 hours) with 20 hours of off-class room work.

The programme consists of 64 credits of core or compulsory courses and 58 credits of courses related to fashion design and management. A student will undergo Summer Internship Project (SIP) and submit a report.

SUMMER INTERNSHIP:

After the third term, the students are required to undertake internship for eight weeks in any organisation to relate their classroom learning to the ground realities of industry. This is intended to sharpen their knowledge and hone their skills, and develop better appreciation of the practical problems of business organizations, especially from the management point of view. The experience, thus gained, also helps the students in planning their future professional career

FINISHING SCHOOL:

The ASBM Finishing School, a unique venture of ASBM, offers the Power Packed Personality and Placement Grooming Module (4 PGM) to build the foundation for a fulfilling life. Its personality development courses, based on psychometric assessment of the participants, instill a sense of confidence and thereby motivate the students to surge ahead. Training in soft skills fine-tunes their attitudes, values and beliefs, and leads to a holistic personality development so that ultimately the students can stand apart in a crowd.

ELIGIBILITY:

  • Minimum 50% in Graduation (45% for SC & ST).Final year students can also apply.
  • Qualifying Exams: CAT/XAT/ CMAT/ MAT/ GMAT with valid score
  • Based on the performance in qualifying exam, past academic performance, work experience and performance in Group Discussion and Personal Interview the candidates will be short listed.