How an MBA in Business Analytics Can Propel Your Career?
With new and emerging technologies coming in, the digital age has ushered in a data revolution. Businesses are now generating an unprecedented amount of information, and the ability to translate this data into actionable insights is more crucial than ever. This is where Business Analytics (BA) steps in.
Consider the example of Zomato. Every day, this massive online food ordering platform generates a mountain of data – user preferences, restaurant information, delivery partner details. If left unutilised, this data becomes a dead weight, hindering Zomato’s growth and impacting the experience for its customers and partners.
For instance, consider a simple scenario where an order is placed at a restaurant through Zomato. By leveraging its data effectively, Zomato can provide valuable information to the restaurant, such as whether the customer is a first-time visitor or a returning one. Armed with this information, the restaurant can tailor its approach to serve the customer better.
In the case of a first-time customer, the restaurant could offer additional dishes or special deals to encourage repeat business. On the other hand, for a returning customer, the restaurant could suggest new dishes or offer personalised recommendations based on their past orders, enhancing their overall customer experience.
This example illustrates the power of business analytics in transforming data into actionable insights that drive business growth and customer satisfaction. By harnessing the potential of data, any company in the world not only improve their own operations but also create more value for their customers and partners.
And to make this possible, the business analytics plays the most crucial role. This is how the data analytics propelling the future of business. Now let’s delve into the core topic, How an MBA in Business Analytics Can Propel Your Career.
Why an MBA in Business Analytics Can Be Your Game Changer:
This blog dives into the numerous benefits of pursuing an MBA in Business Analytics at ASBM University, Bhubaneswar. From high-demand careers and lucrative salaries to hands-on learning and a global perspective, this program equips you for a thriving career in this dynamic field.
High Demand and Lucrative Opportunities
1. Data Explosion and the Rise of Data Analysts
The digital revolution has led to an explosion of data, with an estimated 328.77 million terabytes of data being generated every day. This exponential growth of data has created a pressing need for skilled professionals who can make sense of this vast amount of information. As a result, the demand for data analysts and data scientists has surged in recent years.
According to a report by the World Economic Forum, the demand for data analysts and scientists is expected to grow by 15% by 2029, creating 2.7 million new job postings. This staggering growth rate underscores the critical role that data analytics plays in today’s business landscape.
2. Diverse Career Paths and Opportunities
An MBA in Business Analytics opens doors to a wide range of career paths and opportunities. Graduates can pursue roles such as data scientist, business analyst, data engineer, and analytics manager, among others. These roles span across industries such as healthcare, finance, marketing, and technology, providing MBA graduates with the flexibility to explore diverse career options.
Moreover, the skills and knowledge acquired through an MBA in Business Analytics are highly transferable, allowing graduates to transition into new roles and industries with ease. This versatility makes business analytics an attractive field for MBA graduates seeking dynamic and challenging career opportunities.
3. Competitive Salaries and Lucrative Benefits
One of the key attractions of pursuing a career in business analytics is the potential for lucrative salaries. According to Glassdoor, the average salary for a Business Intelligence (BI) Analyst with an MBA is around ₹7,00,000 to ₹14,00,000 per annum in India. However, salaries can vary significantly based on factors such as experience, expertise, and the industry of employment.
Beyond competitive salaries, professionals in business analytics often enjoy other perks like bonuses, stock options, and opportunities for rapid career advancement. As businesses increasingly rely on data-driven insights, the demand for skilled professionals is expected to remain strong, making it a promising career choice for MBA graduates.
4. Strategic Decision-Making – A Core Skill
One of the key takeaways from an MBA in Business Analytics is the ability to make strategic decisions based on data-driven insights. Graduates learn to analyze complex data sets, identify trends and patterns, and translate this information into informed decisions that fuel business growth. These strategic decision-making skills are highly valued by employers and are essential for success in a Business Analytics career.
Advantages of Pursuing MBA in BA from ASBM University
1. Hands-on Experience and Practical Learning
ASBM University equips MBA students in Business Analytics with hands-on learning. Students gain real-world experience by working with state-of-the-art analytics tools and technologies, allowing them to apply their skills in practical settings. This approach ensures graduates are well-prepared to hit the ground running in their careers.
2. Building Your Network – A Lifelong Asset
ASBM University provides a vibrant and diverse learning environment where students can network with industry professionals, alumni, and peers. This networking opportunities can be invaluable for career growth and development, helping students build connections that can open doors to new opportunities.
3. A Global Perspective – A Competitive Edge
The MBA program at ASBM University offers a global perspective, preparing students to work in a multicultural and global business environment. This global outlook is essential in today’s interconnected world, where businesses are increasingly operating on a global scale. Students learn about global business practices, trends, and challenges, giving them a competitive edge in the global job market.
4. Industry-Relevant Curriculum – Designed by Experts
The curriculum for the MBA in Business Analytics program at ASBM University is designed in collaboration with industry experts to ensure that students acquire the skills and knowledge that are in high demand in the industry. The curriculum covers a wide range of topics, including data mining, forecasting, and predictive modelling, preparing students for a successful career in business analytics.
Take the First Step Towards a Rewarding Career
As the world continues to generate data at an unprecedented pace, the demand for skilled professionals who can unlock its potential shows no signs of slowing. An MBA in Business Analytics at ASBM University equips you to be at the forefront of this exciting field.
This program isn’t just about acquiring knowledge – it’s about transformation. You’ll gain the ability to translate complex data into actionable insights, driving strategic decision-making across diverse industries. Through hands-on learning, industry connections, and a global perspective, ASBM University prepares you to become a data-driven leader who thrives in today’s dynamic business landscape.
Ready to propel your career to new heights? Contact us to know more about the MBA in Business Analytics program at ASBM University and unlock the power of data to shape your future!